As the market changes and your business grows, video has become an incredibly powerful tool to tell your company’s story. But that doesn’t mean it’s any easier to produce videos that truly engage your audience and deliver their intended message. There are plenty of mistakes to make along the way, both large and small, that can set you back, or even put you out of business entirely. Here are five of the most common mistakes corporate film makers make while creating videos, so you can avoid them before they happen!